While it might be a more complex dynamic working with your family as opposed to coworkers, the reputation your family can build among the community has some staying power and competitive advantage. In this post, we’ll cover the benefits of doing so. Most importantly, protect your operation with a comprehensive FabriCare Advantage™ Insurance program to protect your bottom line.
According to American Dry Cleaner, whether the personal family experience has been dysfunctional, chaotic, or a source of constant joy, it is easy to relate to a family, their activities, relationships and interactions and to sympathize and empathize with their situation.
Family-run businesses also generate trust among customers. People want to buy from families rather than corporate entities. Therefore, people automatically associate a family run business with trust and authenticity.
Safety is another benefit of a family-run business. In fact, a community is more likely to buy from your store and utilize your services if they trust your family and know you’ll be there for them to weather the storm. Utilize a matriarch or patriarch in the store, if applicable, to show the respect you have for one another and therefore, your customers.
Lastly, owning and operating a family dry cleaner shows your dedication to your customers and your success within the community. A longstanding business is a testament to your craft, and the longer you’re in business, the better.
About Irving Weber Associates
At Irving Weber Associates, Inc., we understand what it takes to run a successful Dry Cleaner, Commercial Launder, Linen Supplier or Coin Operated Laundromat, including investing in IWA’s comprehensive FabriCare Advantage™ Insurance Program to ensure that you are financially protected against legal claims. Our program includes specialty coverages including General Liability, Property, Pollution Liability, Boiler & Machinery, Business Auto, and many more as well as offering Pollution Liability Coverage. For a detailed look at how we can safeguard your business with a custom-tailored package, please contact our experts today at 855-661-4557.