Dry cleaning is one of a few business models that has sustained consistent growth over the decades without the need for too much change. Short of environmental issues, which have caused dry cleaners to rethink the way they operate at an economic level, dry cleaners have been operating under the same style of business.
But in some parts of the dry cleaning industry, modernization efforts can be made in order to save money, time, and resources. Here are some steps that dry cleaners can take to create a more modern and efficient operation.
1. Efforts and Earnings
Dry cleaners can use the 80/20 rule in order to maximize efficiency and get the best results from lighter efforts. Dry cleaners should review their current operations with a principle of keeping 80 percent of their earnings from 20 percent of their effort, finding areas in which they cut out lost time and resources. For example, a business might find that most of their income comes from a small demographic. This can help reveal areas in which dry cleaners can expand their audience and target more people for better efficiency in marketing.
2. Use Apps
Social media and tech-savvy apps aren’t just for people who want to take pictures of food or babies and share them on the web. Apps on smartphones and other devices can be used to help improve efficiency in multiple ways, such as how you communicate with current and potential customers.
Apps such as Instagram, Twitter, Facebook, Snapchat, and TikTok can be used as ways to promote services, locations, offers, and prices, and create a talking point through visuals. Businesses of all kinds are getting in on this growing visual marketing trend which can help to expand a company’s reach.
3. Install Garment Management Systems
Keeping track of hundreds of garments on any given day can be a challenge. While this is the nature of the beast in some cases for dry cleaning businesses, it can still be a hassle. To do this in a more efficient way, installing a garment management system can allow business owners to track garments and orders with convenience and speed. This will help streamline the operations process and reduce the chances of errors.
4. Keep Everything Protected
Dry cleaners insurance isn’t necessarily a modern asset for companies, but it does help to have this kind of protection in order to cover any updates in a business operation. Dry cleaners insurance helps protect businesses who want to make sure they have a future. Getting hit with a claim, such as a broken machine or late order, can set a dry cleaning business back or even lead to its ending. Having dry cleaners insurance is a foundational piece of coverage that will ensure a business and all its updates for years to come.
About Irving Weber Associates
At Irving Weber Associates, Inc., we understand what it takes to run a successful Dry Cleaner, Coin Operated Laundromat, Textile/Linen Supply business, Restoration, or Commercial Launderer, including investing in a comprehensive Insurance Program to ensure that they are financially protected against claims. Our program, Fabricare Advantage™, offers overall business insurance coverages including, Bailee,General Liability, Property, Site Pollution Liability, Boiler & Machinery Equipment Breakdown, Workers’ Compensation, Business Auto, and many more. For a detailed look at how we can help you safeguard your business with a custom-tailored package, please contact our experts today at (800) 243-1811.